Plum
#940DAF · Plum
#940DAF is Plum, a balanced magenta color. It has an RGB value of 148, 13, 175 and a relative luminance of 0.097, making it a dark surface.
Temperature
◐ Balanced
Hue family
magenta
Luminance
0.10
Conversions
HEX
RGB
HSL
HSV
CMYK
OKLCHPro
Contrast & accessibility
On white
The quick fox
7.15:1
AA normal✓
AA large✓
AAA normal✓
On black
The quick fox
2.94:1
AA normal✕
AA large✕
AAA normal✕
Color harmonies
Complementary
Analogous
Split-complementary
Shades & tints
Similar named colors
Frequently asked
What is the color #940DAF?
#940DAF is Plum, a balanced magenta color. In RGB it is 148, 13, 175, and in HSL it is 290°, 86%, 37%.
Is #940DAF a light or dark color?
#940DAF has a relative luminance of 0.097, so it reads as a dark surface. Use light text on top of it for the best contrast.
What colors go well with #940DAF?
Its complementary color is #28AF0D. For softer combinations, try the analogous or split-complementary harmonies shown above.